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Sustainable Cashmere

We take our responsibility to the planet very seriously, and we’ve built a sustainable cashmere brand that makes important considerations every step of the way in getting our luxurious cashmere styles to you! We can proudly say that we have created a brand that is conscious about its impact on the environment and the communities helping to create it around the globe. We’re committed to working with our supply chain partners to make improvements every season, bringing guilt-free luxury straight to your wardrobe.


Ethically Sourced Cashmere


Our yarn supplier and our manufacturer are sustainability accredited, which focuses on enhancing the welfare of the goats, farmers and communities within the cashmere farms, by laying out a clear and comprehensive set of criteria that govern all aspects of sustainable cashmere production. Regular checks are performed by independent auditors to ensure compliance with the criteria. This means that you, our lovely customer, can feel confident knowing our garments are made from ethically-sourced cashmere.


Sustainable Processes


Our sustainable processes don’t stop there, though. We searched long and hard to find the right place to turn our quality cashmere into the garments you can shop today. We found a wonderful factory in Mongolia with fantastic environmentally-friendly practices. The factory has a water treatment plant on-site to reuse all water used throughout the production process. They also plant trees to offset carbon emissions and grow vegetables that they use to cook lunch for the team. Our products are manufactured in short runs and we will release new items as they become available, having been shipped by the least impact routes. Following the creation of our cashmere garments, we made sure to consider our environmental impact in our packaging too. 95% of the elements within our packaging and labelling are either recyclable or compostable, and we’ve made it our mission to bring the remaining 5% in line with this!

Supporting ethical practices

Supporting Ethical Practices

We were also delighted when our paths crossed with a UK distribution centre, Enabled Works, which is a not-for-profit distribution centre owned and run by a disabled workforce. We are proud that they have agreed to lovingly package and ship our fabulous products to you. We wanted to support this fantastic initiative and are pleased to name this as our distribution centre. We’ve also considered the journey of our products from us to you. We send your orders via DPD, a courier keeping environmental practices at the heart of their company with their DrivingChange™ policy.


Our Takeback Service in partnership with Thrift+

We’re delighted to launch a new takeback service in partnership with Thrift+, which will give a new lease of life to the clothes you don’t wear anymore.

Simply add one of the bags to your basket alongside your latest Loop purchase fill it with your pre-loved clothes, scan the QR code and send it off to Thrift+ for free. Thrift+ will take your unwanted items and sell them on their website and eBay. 

Plus, you’ll be helping to support the growth of the circular fashion movement.  So far Thrift+ has saved over 350,000 items from landfill and raised over £1m for charity.  Thrift+ is just one more way we can help fashion have a smaller impact on the planet, so you can look good, feel good and do good, effortlessly.

Find out more about Thrift+ here


Shop our sustainable cashmere