The Season of Hygge: Embrace the Cooler Days

October is here and so is the need for extra warmth and added comfort. The cooler temperatures also bring the enjoyment of a slower pace of life, spending more time indoors to embrace cosiness and the darker evenings. This goes hand in hand with the concept of hygge.

Hygge Definition:

“A quality of cosiness and comfortable conviviality that engenders a feeling of contentment or well-being (regarded as a defining characteristic of Danish culture).”

How to Practice Hygge:

1. Build a Capsule Collection of Cosy Loungewear

Cashmere Loungewear - Hygge Fashion

Comfort, wellbeing and relaxation are at the heart of the Danish concept of Hygge. 

We naturally spend more time indoors during winter, and a collection of cosy loungewear to take your at-home wardrobe to the next level is a must. 

Our new collection of cashmere loungewear has been designed around the concept of ‘considered comfort’: a need for peace, comfort and concentration. Looking for simplicity and a new spirit, a need for silence and protection. A need for a slower rhythm of life and need for warmth, well being and tenderness.

Our cashmere loungewear offers the ultimate hygge wardrobe. 

2. Cosy candles

Candles are wonderful for helping to create a cosy, intimate and relaxing atmosphere. Light some scented candles around your home for instant hygge. The muted glow and aromatherapeutic scents will help to enlighten your mood and relax your mind.

3. Strike a Balance

A healthy lifestyle doesn’t necessarily mean clean eating. Instead, it’s all about balance. Let yourself indulge in the things we’re often told to avoid, but make sure not to be gluttonous. 

Find a balance. 

4. Comfort at home

When it comes to embracing the hygge lifestyle, a cosy home is just as important as a comfortable wardrobe. 

Gear your home up for a slower pace of life, surrounding yourself with comfortable materials. Layer up the cosy blankets on chairs, sofas and beds. Dress your hardwood floors with delightful rugs, and stock up on logs to get the fire going. 

6. Unplug from technology

Many of the concepts of hygge – slow living, comfort, relaxation, peacefulness – are made difficult by our always-on technology culture. Social media, news outlets and instant messaging apps make it hard to switch off, and many can be anxiety-inducing. 

Make a conscious effort to put the technology away and enjoy some alternative activities. 

5. Do more of what you love

Practicing hygge isn’t just about the physicalities of comfort, but also mental and emotional comfort. 

Embrace hygge living by spending time doing more of what you love. Reward yourself with the opportunity to connect with your favourite people and activities, because that’s what life is all about.

Embrace the cooler days with some hygge-inspired practices, tailored towards helping you celebrate and enjoy the little things in life. 

Shop our latest AW21 collection online now for considered comfort and cosy cashmere.

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